Having trouble coming up with email marketing ideas?
Then follow these 3 simple steps:
- Join tons of email lists
- See what other people are doing
- Try the things that appeal to you
#1 is most important, because that’s your idea generation engine.
I belong to email newsletters from:
- Stock market experts
- Big tech companies
- Guitar manufacturers
- Photographers & other artists
- YouTubers
- Book publishers
- Solopreneurs
- Cryptocurrency companies
- Newspapers
- Copywriters
- Sales trainers
- Other email marketers
They all give me ideas for subject lines, email formats, calls to action, product names, offer names, and more.
Do not overthink this. If you don’t have email marketing ideas, you are not reading enough emails.
Start a gmail account and sign up for every email list you find.
Once a day, spend 20 minutes scanning through messages.
After a week you should have enough ideas for the next 2 years.
And if you don’t want to do this… you should get out of email marketing.