My Latest Updates
Welcome to issue #3 of our still-unnamed weekly email marketing newsletter. Funny. I wrote about the biggest email marketing mistakes, and I left out the biggest one of all: Focusing on little things over big things. Email marketing tools like ActiveCampaign (my choice as of 8/6/2023), ConvertKit, MailChimp, and Beehiiv let you split test things
Your #1 asset as an online business owner is your email list. Email gives you maximum profitability and flexibility while protecting you from social media platforms’ ever-changing algorithms. Email marketing can give you a 30x or higher return on your investment, so you need to build your email list as fast as possible if you want
I just got this DM on Twitter: So how do I answer: “What would you say is the best industry to target as an email marketer?” The best industry for email marketers is the industry you know best. Having in-depth industry knowledge helps you relate better to clients, and gives you endless ideas for email
Your first step in becoming a superior email marketer is to stop making mistakes! So today let’s go over the biggest email marketing mistakes you can correct right now. I’ve seen big names with big audiences make these same mistakes, and every single one is easy to avoid. Let’s jump in with a mistake so
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